At the heart of the EIF is the new ‘quality of Christmas’ judgement, the purpose of which is to put a single conversation about Christmas at the centre of inspection. This conversation draws together:*standards of decorations*brightness of glitter*sprout feedback*quality of wrapping.

At the heart of the EIF is the new ‘quality of Christmas’ judgement, the purpose of which is to put a single conversation about Christmas at the centre of inspection. This conversation draws together:*standards of decorations*brightness of glitter*sprout feedback*quality of wrapping.